Send the birthday note


Run the Room

One small ritual that scales care

Connection isn’t a soft skill—it’s infrastructure.

Why? Because fundamentally all change is relational. Institutions are just people.

People respond to those they believe care about them.

Community Health Impact Coalition is thousands of community health workers, researchers, and advocates. And every single one of them gets a birthday note with one or two sentences about their specific contribution.

It takes 15 minutes a month, costs nothing, and builds deep roots of buy-in.

Try this:
Don't know people's birthdays? No problem. Set a recurring reminder: one personal gesture, once a week.

The return on trust is exponential.

🌿 Care first. Influence follows.


P.S.
If part of your work is helping others feel seen—but you’re also wondering how to make your ideas get heard—you’re not alone.

That’s exactly what we focus on in Make It Land—a 90-minute sprint for experts who want to turn quiet credibility into influence.

If that’s you, you can join the waitlist here.
The next one’s coming in 2026, and seats are capped.


Run the Room is your weekly briefing on building real influence—so you can move ideas, decisions, and systems.

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Run the Room

Get in the room. Run it. Change what happens when you leave. That's the work I do with senior leaders moving standards from concept to institutional adoption. My work has been featured in The New York Times, TIME, The Lancet, and Foreign Policy. Each Saturday, one short note on making it easy to move decisions that matter—three minutes to read, used in next week's meeting.

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